

A Practical Guide to Advancing Your Career
‘Go Further, Faster: Shaping a Life that Matters’ is the book I wish I had when I was starting in the world of work. It is for the young and ambitious who are looking for guidance on having a thriving career and a successful life while overcoming different kinds of challenges. I’ve written it as a practical guide to professional and personal growth.
‘Go Further, Faster’ offers many of Lulu's direct and honest learnings from her esteemed career at Landor. She’s written the perfect guide for young professionals wanting a head-start on ‘shaping a life that matters’.
Angela Ahrendts DBE
Former Chief Executive Officer, Burberry
Former Senior Vice President, Apple Retail
This book is a treasure trove of practical advice, real-life examples and heartfelt encouragement. It brilliantly captures Lulu’s unique blend of optimism, realism and tenacity.
Jane Geraghty
Chief Client Officer, WPP
Chairman, Landor
'Go Further, Faster' is a valuable resource for personal and professional growth, offering insights and strategies to navigate the complexities of the modern workplace. A very relevant read for those looking to jumpstart their careers.
Shantanu Narayen
Chair and Chief Executive Officer, Adobe Systems
'Go Further, Faster' is not just a guide – it’s a beacon of light for those navigating the modern workplace. Readers will discover that the sky is the limit when they have the courage to chase their dreams and bet boldly on themselves.
Falguni Nayar
Founder and Chief Executive Officer, Nykaa
I’ve had the great pleasure of working with Lulu for many years as she charted her remarkable career at Landor. It is very heartening to see her share her invaluable insights with the next generation through 'Go Further, Faster.'
Anand Mahindra
Chairman, Mahindra Group
This book is an invaluable guide for young women professionals who aspire to achieve their full potential and shatter all the glass ceilings they encounter along the way. Lulu Raghavan draws on her rich career and life experience to distil simple, powerful and practical learnings that strike a chord.
Harish Bhat
Former Brand Custodian,Tata Sons, and bestselling author
One can share financial wealth as one wishes. But it is hugely wasteful to carry “experiential wealth” to the final place. Read the book, savour it and find inspiration to write your story too.This book is remarkable for more reasons than just one.
R. Gopalakrishnan
Author and corporate commentator
In today’s fast-paced environment, navigating the nuances of career advancement while maintaining a fulfilling personal life can be daunting.The book addresses these challenges head on,offering practical advice and insightful wisdom from Lulu's own experiences.
Pooja Dhingra
Founder and Chief Executive Officer of Le 15 Patisserie
Written in a conversational style, Lulu’s book is full of practical wisdom. For a young leader, if you just take the chapters on reading and writing to heart, it will set you up for life. I took away many things I can implement, including some new book recommendations!
Dr. Ranjan Banerjee
Vice-Chancellor and professor, Nayanta University
Former Dean of S.P. Jain Institute of Management and Research
Lulu hasn’t just “been there and done that”, she is there and doing it. Lulu isn’t just a leader, she leads. Every day she opens doors for others and holds them open as they walk through.This book will open even more doors for us all.
Julia Middleton
Founder,Women Emerging UK
Founder and former Chief Executive Officer, Common Purpose
Lulu has taken all her learnings on brand from her impressive career at Landor to shape a unique perspective on how individuals can build their own personal brands to creative competitive advantage for themselves at the workplace.
Tanya Dubash
Executive Director and Chief Brand Officer, Godrej Group
I’m thrilled to see Lulu widen the scope of her impact on young professionals by drawing on life lessons to share from her career at Landor as well as her personal journey as a leader. Lulu’s career trajectory shows that with passion, ambition and drive, you can achieve more than you can imagine.
Debbie Millman
Host, Design Matters
Editorial Director, Print Magazine
Chair, Masters in Branding, School of Visual Arts
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About

Hi, I'm Lulu, and I'm here for you!
I've spent a few decades helping companies build their brands. I understand how powerful and valuable brands are as business assets. I want to use this knowledge to help you build your most powerful asset: your personal brand!
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Thought Leadership
When you have developed a powerful personal brand, you stand out from the pack. Doors open for you, and your impact is inevitable.
Over the years, I've drawn on my learnings to help people all over the world realise the importance and power of creating their personal brands.

Newsletter Archives
I believe that personal branding is not just about an image that you carefully construct and polish for the external world but a self-awareness, reflection and inner growth journey that one goes through. I started “Ideas to Play With” as a way for me to engage more deeply on topics that were popping up as interesting and relevant for self-development.
The newsletter is currently paused and will be revisited soon.
Edition 120: The Vampire Test
Identifying the people, places and things that are sucking you dry
Edition 119: Internal Barriers to Success
Silencing your inner critic and developing a growth mindset
Edition 118: Three Daily Wins
Intentionally taking care of your mind, body and spirit
Edition 117: Self-Belief
Building unshakable confidence in your own abilities




My Brand Philosophy: Play Every Day!
My philosophy of “Play Every Day” is rooted in the idea that “the way you live your days is the way you live your life.” It has transformed the way I think about life’s goals and time.
Let's talk!
I'm always open to discussions around personal branding and career growth. Leave a question/ message below and I'll get back to you as soon as I can!
You can also contact me directly here.
